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PARIS — Lalique Group has signed a worldwide perfume license with Japanese jeweler Mikimoto, famed for its pearl creations.
The license, which pertains to a group of perfumes and crystal editions, will initially run via 2035, Lalique mentioned in an announcement launched Tuesday.
The primary crystal version underneath the license is predicted in 2025. The worldwide launch of the primary luxurious fragrance created with Lalique Group is slated for spring 2026.
“The fragrances will probably be distributed and marketed via Lalique Group’s international community, leveraging Mikimoto’s famend model in Asia and different key markets together with the Americas, Europe and the Center East,” Lalique Group mentioned.
Mikimoto was based in 1893 by Kokichi Mikimoto, who developed the primary cultured pearl. The model has flagship boutiques in monetary and luxurious hubs across the globe, together with Tokyo, New York, Paris, London, Beijing, Shanghai, Hong Kong, Taipei, Singapore and Bangkok.
“Mikimoto and Lalique Group share a way of excellence and craftsmanship making this partnership and concept alternative to additional strengthen our fragrance portfolio,” mentioned Roger von der Weid, chief government officer of Lalique Group.
“Each firms deal with a market within the high-end shopper items sector, the place perfumes are an vital type of expression and in addition a pure match with pearl jewellery,” mentioned Yasuhiko Hashimoto, managing director of Mikimoto. “With Lalique Group as a premium producer, we are able to take our fragrance providing to the following degree.”
Lalique Group’s perfume portfolio additionally contains Lalique parfums, Brioni Fragrances, Jaguar Fragrances, Bentley Fragrances, Parfums Grès and Parfums Samouraï. The group will quickly launch scents for Superdry.
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